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Creator marketing for hotels

Make your hotel a Korean traveler’s next destination.

Turn a stay at your hotel into content Korean travelers can discover. You host, creators share their experience, and OTI coordinates matching, collaboration terms and publication follow-up.

Partner with usSee how it works

Your hotel provides

An agreed stay and hotel experiences creators can capture. Confirm rooms, guests and included benefits in advance.

Creators produce

Reviews and videos from their stay. Channels, quantities and publishing dates are agreed for each collaboration.

OTI coordinates

Creator review and proposals, collaboration terms, progress updates and publication checks.

Focus on your hotel. Coordinate creator collaborations with OTI.

For hotels seeking Korean travelers without a team dedicated to sourcing and coordinating creators.

Content travelers can discover

Naver reviews and Instagram videos introduce the real stay experience beyond room photography.

You choose. We make the match.

We review public profiles and previous work, then propose creators suited to your dates and requirements. You review before proceeding.

One point of contact

Work with OTI on outreach, collaboration terms, stay schedules and publication checks.

What you get per collaboration

We propose a mix for your property and each creator’s channels. These are available formats, not a guaranteed package across every channel.

Instagram

Reels and posts featuring rooms, facilities and the stay

YouTube / Shorts

Videos and Shorts capturing the hotel experience

Naver Blog

Detailed reviews of rooms, location and the stay

We start with a stay-for-content collaboration. A commission-based partnership for official bookings can be discussed separately. Any fees and content usage rights are agreed before starting.

How it works

From inquiry to publication checks, your hotel and the creator confirm the terms at each stage.

Partner with us →
  1. 01

    Brief

    Share your property, rooms, target season and goals.

  2. 02

    Review profiles

    We propose vetted Korean creators — you approve who visits.

  3. 03

    Confirm terms

    Confirm the stay, content, any fees and usage rights. Proceed after both sides agree.

  4. 04

    Campaign

    The creator stays and produces Korean-language content.

  5. 05

    Publication check

    We check the agreed content has been published and collect the original post links.

⏱ Please plan ~3–4 weeks ahead for approvals, reservations and contract prep.

Real hotel collaborations

Published collaborations shared on OTI’s Instagram. Explore the creators’ original posts.

Instagram

Sunset Sanato · Phu Quoc

@y._.sseol

View original ↗

Instagram

H+ Hotel Shanghai

@lee__veley

View original ↗

Instagram

Broadway Mansions Hotel Shanghai

@yourbeagle

View original ↗
More on OTI Instagram ↗

Our creator roster

Contact us for creator recommendations and previous work suited to your hotel’s dates and goals.

김

김미정 Kim Mijeong

@yourbeagle

💎 Signature여행 / 음악132K
숭

숭트립

@s2.suin

💎 Signature여행126K
M

Melody Merle

Melodyy_mrl

🌱 ExplorerTravel136K
c

castlejun

@castlejun_official

🌱 Explorer여행 / 라이프스타일120K
여

여행조하귱이

@na._.kkk

🌱 Explorer여행 뷰티108K
미

미로다요

@nadaejimayo

🌱 Explorer여행 라이프스타일 지식콘텐츠 제공45.8K

Tiers and follower counts are reference information. Review each profile and proposal to assess suitability.

Find creators for your hotel →

Frequently asked

Get in touch

Share your location, preferred dates, available rooms and benefits. We will review your inquiry and discuss suitable creators and collaboration terms.

  • Hotel name and location
  • Preferred dates and available rooms
  • Facilities and experiences to feature