OTi

OTI · Open To Influence

Korean travelers, brought to your hotel.

OTI is a Korean-market marketing agency. We match your property with vetted Korean travel creators and run barter campaigns end to end — you provide the stay, we deliver Korean-language content and reach.

Partner with usSee how it works

What is OTI?

OTI (Open To Influence) is a Seoul-based agency connecting overseas hotels with Korean travel creators. We handle sourcing, vetting, matching and campaign management, so your team can approve and host — nothing more.

Korean-language contentVetted creatorsBarter-based — no upfront cashEnd-to-end managed

What you get per collaboration

A content package across the channels Korean travelers use. Usage rights for your own marketing are agreed separately.

Instagram

3 Reels + feed posts

YouTube / Shorts

1 video

Naver Blog

1 in-depth review

Naver BlogInstagramYouTubeShorts

How it works

A barter model designed to fit both boutique properties and international chain approval processes.

01

Brief

Share your property, rooms, target season and goals.

02

Review profiles

We propose vetted Korean creators — you approve who visits.

03

Barter agreement

Complimentary stay, no upfront cash. Simple contract, chain-approval friendly.

04

Campaign

The creator stays and produces Korean-language content.

05

Report

Reach, views and saves delivered after publish.

⏱ Please plan ~3–4 weeks ahead for approvals, reservations and contract prep.

Our creator roster

Review suitable profiles before you commit. Full profiles — audience, Korean-audience share and sample work — shared on request.

김

김미정 Kim Mijeong

@yourbeagle

💎 Signature여행 / 음악132KKR 70%+
숭

숭트립

@s2.suin

💎 Signature여행126KKR 70%+
c

castlejun

@castlejun_official

🌱 Explorer여행 / 라이프스타일120KKR 70%+
미

미로다요

@nadaejimayo

🌱 Explorer여행 라이프스타일 지식콘텐츠 제공46KKR 70%+
여

여행하는 bora

@bbyongx2

🌱 Explorer여행 / 뷰티38KKR 70%+
지

지효릠

@jihyolimm

🌱 Explorer뷰티/패션/여행37KKR 70%+
S

Serena

@serena__sy

🌱 Explorer라이프스타일36KKR 70%+
m

muji

@danmuji723

🌱 Explorer여행,가족,캠핑26KKR 70%+
은

은주

@lee__veley

🌱 Explorer여행24KKR 70%+
수

수원사람 윤정이의 전국여행

@oh.150

🌱 Explorer여행17KKR 70%+
병

병아리

100s2ma

🌱 Explorer여행/정보/육아/일상13KKR 70%+
A

Alberto & Vanessa

@unosviajerosdelmundo

🌱 ExplorerViajes/ restaurantes/ hoteles11KKR 70%+
엄

엄마어디가

ha7ai1010

🌱 Explorer여행11KKR 70%+
비

비니

@bini_990

🌱 Explorer여행/맛집/데이트/숙소11KKR 70%+
O

Olivia

@hwang_ssuya

🌱 Explorer여행/웰니스/뷰티11KKR 70%+
챨

챨리의오대양육대주

@challiya

🌱 Explorer세계여행11KKR 70%+
푸

푸디안젤라

@foodie_angela

🌱 Explorer맛집 / 여행9KKR 70%+
틈

틈새

Tmsae

🌱 Explorer여행7KKR 70%+
E

Eundyhome

Eundyhome

🌱 Explorer6KKR 70%+
윤

윤희

@yumhui

🌱 Explorer여행6KKR 70%+
막

막지은

makjyeun

🌱 Explorer여행6KKR 70%+
떠

떠나는 dajung

traveldd

🌱 Explorer여행4KKR 70%+
찐

찐유랑

@zzin_yurang

🌱 Explorer여행3KKR 70%+
김

김호연 호기로운 갓성비 트레블러

@hiki_traveller_

🌱 Explorer여행,숙소,로컬맛집3KKR 70%+
m

maryam

@mrym.ivxx

🌱 ExplorerTravel luxury life festivals2KKR 70%+
조

조회수 잘나오는 모미

@momeelog

🌱 Explorer여행 / 페스티벌 / 라이프스타일2KKR 70%+
H

Hello Summer

@lieni67

🌱 Explorer여행KR 70%+
J

Jinni

@jadusoup

🌱 Explorer여행/맛집KR 70%+
여

여행이랑

@roamingrang

🌱 Explorer여행KR 70%+
김

김여행 (DEMO)

@demo_travel_kim

🌱 Explorer여행82KKR 70%+
맛

맛집탐험 (DEMO)

demo.foodie.blog

🌱 Explorer맛집45KKR 70%+

Tiers reflect campaigns completed with OTI. Partner and above have verified, delivered work.

Request full creator profiles →

Example work

Representative formats — real deliverables replace these as campaigns run.

Instagram Reel

Beachfront villa tour

≈ 120K views

Naver Blog

3-night stay review

≈ 8K reads

YouTube Shorts

Room & dining feature

≈ 40K views

Where we operate

Pilot collaborations in progress across high-demand Korean-outbound destinations.

Nha Trang
Da Nang
Shanghai
Fukuoka

Frequently asked

Get in touch

Tell us about your property and we'll share creator profiles and a proposal. Prefer to chat? Reach us on KakaoTalk, WhatsApp or Zalo.